Red meat got a bit of a bad reputation some years ago due to saturated fats having a connection to high cholesterol and heart disease. During that time bison, "the original red meat," began gaining popularity due to its healthier nutrition profile (see more on that below). But, now that grass fed beef is presenting a healthier beef product, why should you choose bison?

It's simple. Taste.  

Delicious buffalo meat taco.

Grass Fed Bison Taste

Now, it is all well and good that bison meat is considered healthy, but let's be honest, it takes some determination and extreme will power to eat healthy when it tastes like cardboard or has no flavor at all. With bison you can have your steak and eat it too! This is an extremely delicious and flavorful product that you can feel good about eating. 

Some describe bison as having a wild flavor profile, much like venison, but it doesn’t have a polarizing flavor.
— Julie Reid, vice president of culinary at Maryville, Tenn.-based Ruby Tuesday.
People thought bison tasted gamey or tough, but it has a robust, what we call sweeter-than-beef taste, great texture and tenderness.
— Dave Carter- executive director of the National Bison Association

Quotes taken from the American Culinary Federation's article "The Original Red Meat."

Grass Fed Bison Nutrition

Let's talk statistics. As you can see in the table below, bison meat tends to be lower in calories, fats, and cholesterol, while still maintaining a higher level of protein than the three types of ground beef listed. It also has the lowest amount of cholesterol of all of the meats listed in the table.

Another benefit that our bison meat has, is being 100% grass-fed. According to the article 6 Reasons to Try Bison Meat Now and the article's respective sources, grass-fed meats are higher in Omega-3 fatty acids and several vitamins and minerals than grain fed meats.

So, in addition to great taste, it is a great sources of various nutrients! 

Animal USDA Reference Number Calories (kcal) Protein (g) Total Fat (g) Sat. Fat (g) Monounsat. Fat (g) Polyunstat. Fat (g) Cholesterol (mg)
Bison 17157 142 28.20 2.40 0.902 0.942 0.238 81
Beef (Choice) 13362 231 27.94 12.43 4.974 5.791 0.652 85
Beef (Select) 13366 186 29.63 7.06 2.678 3.159 0.395 88
Pork 10093 199 27.28 9.13 3.066 3.875 0.856 83
Chicken (Skinless) 05013 189 28.70 7.35 2.024 2.639 1.677 88
Salmon 15086 155 26.26 5.52 0.961 1.848 1.316 60